Réseaux sociaux : comment gérer vos détracteurs ?

Quand un utilisateur décide de prendre en grippe votre compte sur un réseau social et vous inonde de commentaires dénigrants… pas de panique !

Cela arrive à toutes les marques et personnalités publiques sur le Web. Il ne s’agit donc pas de se préparer à la guerre. Il s’agit d’atténuer les effets négatifs de ces commentaires nuisants sur le reste de votre communauté. 

Alors, répondez toujours poliement et invitez la personne à se montrer plus respectueuse. Vous pouvez également lui demander de retirer ses commentaires si vous sentez que cela est faisable. Si la personne refuse et continue d’agir ainsi (commentaire déplacé, remarque aggressive, mysogine, raciste, homophobe…), il est temps de la bloquer.

En résumé, pour gérer il suffit de suivre le conseil de Steve Jobs.

«Faire simple est probablement l’objectif le plus sophistiqué du monde» – Steve Jobs


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